Easy Lens
Payouts

Start a Lens when you have no idea what to make

Every new chat opens with five suggestions. They are not five Lenses to accept. They are five questions to ask, and the answers are where your Lens comes from.

  1. Sign in at easylens.snapchat.com, or open the Easy Lens app on iOS or Android, and start a new chat. Do not type anything yet.

  2. Read the five suggestions above the box. Each one is drawn from a different kind of Lens: your own look, generative AI, effects, something you interact with, and games and photos. You get one from each kind, so the five are never five versions of the same idea.

    Five suggestions in a row above the empty Easy Lens create box: Star in an AI Clip, Make a Lens React to Gestures, Add Animated Particles, Put Something on Me, and Create an AI Photo With a Friend

  3. Open another new chat if none of them appeal. There are nine suggestions in all and Easy Lens deals a fresh five each time, so the next set is usually different from the one you just saw.

    A second new chat, showing four suggestions the first one did not: Make a Lens React to Gestures, Record & Transform Me With AI, Make a Game, Try a New Look, and Make Text React to Me

  4. Tap one. It does not build a Lens. It asks Easy Lens for ideas: Star in an AI Clip sends "Give me ideas for a Lens using AI Clips", and Make a Game sends "Give me ideas for a game using CanvasAPI". Easy Lens proposes concepts back, and you build one of them with a tap.

  5. Ask in your own words when a suggestion is close but not right. The box does the same job: "What can I make for Halloween?" or "Give me fun game ideas" both come back with concepts rather than a finished Lens.

  6. The named tools are real blocks, and their pages say what each one does before you commit to it. AI Clips generates a short video of you in a scene, and Canvas API is what a game draws itself with.

  7. Pick a concept and let Easy Lens build it. Then change one thing per message: "Make the score text bigger" gives it something to act on, and "make it better" does not.

  8. Tap Publish when you like it. Easy Lens writes an icon, a name and a description, you change what does not fit, then you submit for review.

You started with no idea and published a Lens, and you know the part that is not obvious: the suggestions are questions to ask, not Lenses to accept.